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3ème Cycle en Marketing

Skema

Master of Science Web-Marketing & Project Management

The program combines two fundamental aspects of today's and tomorrow's firms that no manager can do without. On the internet side, courses cover: Website Design, search-engine optimization, Web-marketing and Research, benchmarking, e-CRM, legal issues. On the project management side: Strategy, Project Management Techniques, HR Management, budgeting, scheduling, quality, risk analysis. And combining both aspects of this MSc: MS Project, data-mining, Competitive Intelligence and Knowledge Management, technical specifications and requirements.

Informations sur le 3ème cycle

École	Skema
Niveau requis	Bac +4
Coût de la formation	15000 €

Critères d'admission

ONE-YEAR MASTER OF SCIENCE

For students with a 4-Year Bachelor's degree or equivalent. In order to apply for a 1-year MSc program you must satisfy the following requirements:

4-year Bachelor's degree or equivalent (Honours degree or substantial professional experience).

English language test to prove a minimum level of English: TOEFL 580 (paper-based), 237 (computer-based) or 92 (internetbased) / TOEIC 830 / IELTS 6.5. The test is waived for students who have a Bachelor's degree from an English speaking university.

A GMAT or GRE score will be to the candidate's advantage.

TWO-YEAR MASTER OF SCIENCE

For students with a 3-year university degree. In order to apply for the 2-year MSc program you must satisfy the following requirements: